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‘A graceful exit’: How to improve the consumer offboarding experience

We often think about the start and middle points of the consumer experience but how often do we think about the end? In this article, adapted from his book Endineering, Joe Macleod, veteran product developer, explains how businesses can productively and meaningfully disengage with consumers. Read more: ‘A graceful exit’: How to improve the consumer offboarding experience
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